About Baseline | Baseline Energy Services | Fort Worth, TX

Featured Case Study

Combination of Generating Sources Power Oilfield Production and Facility Operations

201 Foch Street,
Fort Worth, TX 76107

About Baseline

Explore the “why” behind the strategy and the benefits of Baseline’s services

Our mission is to deliver exceptional generator runtime for customers.

Since 2012, Baseline has provided temporary electric power solutions to the oil and gas and mining industries. Our solutions reduce electric power costs, improve the uptime of critical equipment, and decarbonize customer operations by utilizing raw and refined natural gas fuels to generate electric power on-site. Our top priority is delivering exceptional customer experiences through world-class service and support throughout the life of a project. The success we share with our customers is made possible by deploying the most dependable equipment, implementing advanced technology-enabled solutions, and through the efforts of experienced power professionals that thrive in a culture of safe work practices and continuous improvement.

Pennybacker Capital Management is a $4 billion real assets investment manager with expertise in real estate and infrastructure. In March 2025, Pennybacker acquired a majority stake in Baseline Energy Services, a leader in distributed natural gas power generation for energy, data center, and industrial customers. Backed by Pennybacker’s capital and industry experience, Baseline is poised to expand its fleet, grow its geographic footprint, and deliver faster, more cost-effective power solutions nationwide.

Our Values

  • Plan Frequently and set goals
  • Think critically all the time
  • Accept responsibility for your actions
  • Reject passivity
  • Confront conflict with people in a healthy way
  • Have an attitude of being teachable and open to feedback from managers and peers
  • Look for ways to serve others on your team

  • Earn the trust of others by always speaking truthfully

  • Talk to team members and managers frequently; don’t hide
  • Communicate openly about all problems and issues that arise
  • Know that what we say and how we say it matters

  • Own your part
  • Follow through with all issues and orders
  • Be on time
  • Act with urgency for customers and colleagues

  • Spend company money prudently
  • Spend your time at work prudently
  • Practice a high level of care for all company-owned property

  • Have high standards of quality in workmanship and appearance
  • Act and speak professionally with colleagues and customers
  • Problem solve all the way through completion; do not quit
  • Use all technology and resources available to you

  • Think smart in all situations
  • Seek training and ask for help if you are unsure about a safety issue
  • Don’t take unnecessary risks
Baseline Energy Services workers

“I enjoy working for a company that goes above and beyond expectations to meet the needs of their employees and customers. I work with pride knowing safety, trust, and excellence are key factors in everything we do and stand for.”

- Tony Cross • Shop Lead

“I am proud of the way our team at Baseline works together day in and day out to deploy innovative power solutions tailored to our customer’s needs.”

- Carlos Puentes • Director of Operations, Rockies & Midcon

“It is an awesome feeling to work for a company where I know the entire team from the executive level to field staff communicate well and always make decisions with the utmost integrity.”

- Alex Flournoy • Director of Business Development

“I enjoy being able to use my ‘analytical’ mind daily to think critically about projects and continually find better ways to serve our team and our customers.”

- Darci Graves • Senior Analyst

Visionary leadership

Click and drag below to explore our innovative leadership team

Graham Radler, CEO NEW

Graham Radler / CEO

Graham Radler, CEO NEW

Graham Radler

CEO

Graham serves as CEO of Baseline Energy Services, where he leads the company’s strategic direction and cultivates a culture of trust, transparency, performance, and innovation. Under his leadership, Baseline continues to be a top-tier service provider known for its operational excellence and long-term customer partnerships. Prior to Baseline, Graham’s 15-year career spanned offshore oil platform operations, financial services on Wall Street, and humanitarian work in South Sudan.

Graham was a 2019 Ernst & Young Entrepreneur of the Year nominee. He earned his Bachelor’s from Southern Methodist University, an MBA from Texas Christian University, and a Graduate Certificate in Finance from SMU.

Safety

Environment

Community

Stakeholders

Safety meeting

Baseline’s HSE Management System ensures compliance through audits of our facilities, weekly trainings with field teams, ongoing development of policies and procedures, and having the right equipment and employees who care. We take corrective action when necessary as well as reward employees for championing a culture of safety.

We continue to improve our safety performance through revision of our programs, policies, and procedures.

environment

Our primary service offering, natural gas generator rental solutions, dramatically reduces the environmental footprint of our customer’ operations.

We regularly assess our operations and explore technologies that increase efficiency, reduce waste, and bring down pollution. From employee driving to equipment maintenance intervals, facility energy use, and waste recycling, we make a conscious and concerted effort to always do the right thing.

We actively recruit and hire locally, training people on our equipment to develop high-skilled workers that are positive contributors to their local economies.

We also support the communities we operate in by giving both our time and a portion of our prosperity to further enhance and support local needs.

baseline stakeholders

Baseline aims to do business in a fair, consistent, and transparent way with our employees, customers, suppliers, and business partners, who place a great deal of trust in us.

Our reputation for integrity and fair dealing is vitally important in winning and retaining that trust. When we are seen to behave ethically, we enhance our reputation for integrity, which helps us grow our business.

History of Innovation

map of oil basins in the USA that Baseline operates within

2012 • Fort Worth, Texas

Baseline Energy Services, LP founded by Graham Radler as a reliable and affordable provider of temporary power generation services to oil and gas operators in North America

2013 • Oklahoma City, Oklahoma

Baseline opens a facility and hires a team in northern Oklahoma to service oil and gas operators in the Mississippi Lime, Scoop, and Stack plays in the Mid-Continent

2014 • Monahans, Texas

Baseline begins providing service to the Permian Basin with operations based out of Pecos

Baseline develops a proprietary H2S treating system to sweeten sour gas and create new avenues to use wellhead gas to power NG generators

Baseline raises equity with an early stage minority equity partner; adds new credit facility to help grow fleet

2015 • Floresville, Texas

Operations expand to the Eagle Ford with a new facility and expanded team in South Texas

Baseline relocates Permian facilities to Monahans with expanded team and facility

2016 • Midland, Texas

Baseline successfully operates its first large-scale, engineered natural gas microgrid at over 10 MW (10,000 kW) in size for a Permian customer

Baseline raises additional capital with a minority growth equity partner

Baseline opens a Central Repair Facility to handle all major generator repairs internally

2017 • Carlsbad, New Mexico

Service territory for the Permian Basin expanded with new facility and expanded team in New Mexico

Baseline completes the acquisition and integration of a small diesel fleet, adding high quality assets to the fleet and offering expanded capabilities to customers

2018 • Greeley, Colorado

Operations expand to the DJ Basin with a new facility and team

Baseline achieves continued strong growth along with enhanced operational execution

Baseline launches a dedicated technical training and development program for field service technicians

2019 • Cotulla, Texas

Baseline acquires and successfully integrates the fleet of a competing South Texas NG power generation rental business, adding additional high quality fleet and customers

Baseline executes and integrates a sale-leaseback transaction for NG power generation equipment with a large oil and gas operator, adding additional high quality fleet

Baseline launches a Research and Development team focused on product development and technology integration

Baseline founder and CEO, Graham Radler, nominated as 2019 Ernest and Young Entrepreneur of the Year (Southwest Region) for Natural Resources category

2020 • Tenaha, Texas

Baseline resiliency and operational execution allow the company to successfully navigate and remain a top-performing temporary power provider through the Covid-19 induced market downtown

Baseline launches a dedicated Automation and Control Room Team to remotely monitor real-time generator information through a cloud-based telemetry system, significantly enhancing the customer experience

Baseline begins offering natural gas generator rental services to commercial and industrial customers

Service territory for the Permian Basin expanded with additional facility in Midland (Baseline now has three total facilities in Permian Basin: Midland, Monahans, Carlsbad)

2024 • Roosevelt, Utah

Baseline opens a new facility to expand service coverage to the Uinta Basin. The new facility will be equipped to further contribute to the maintenance and repair of the company’s mobile power generators of 17kW, 235kW, and 350kW.

Our Future • Fort Worth, Texas

Baseline is powering the future of electrification for the American Oil & Gas Industry

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  • 2020
  • 2024
  • Our Future

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